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Business News
Thursday, 16 July 2015
Paralympic Champion Jonnie Peacock surprises schoolchildren in a hidden camera stunt promoting the 2015 Sainsbury’s School Games
In the online film, the star sprinter makes a surprise appearance at a regional Sainsbury’s School Games event, taking control of a ‘voice activated’ photo booth. After getting children to complete a number of funny tasks, the London 2012 star photobombed their picture from a hidden window in the photo...
Friday, 10 July 2015
Royal accolade for Facts International’s 30th anniversary celebrations
Her Royal Highness The Countess of Wessex praised the leadership and teamwork of staff at Facts International and congratulated the company on all their achievements over the last 30 years. Facts International - The UK’s leading field research provider, welcomed Her Royal Highness The Countess of Wessex to their Ashford based...
Friday, 10 July 2015
Good Relations win PRCA Dare Award for Invictus Games
Good Relations were first up on stage at the PRCA Dare awards in Brighton to collect an award for the Invictus Games. The Invictus team scooped the Campaign Challenges Award for their work last summer building support for our ‘wounded warriors’. The team launched the international sporting event in just seven months,...
Tuesday, 09 June 2015
Essentially deliver Vitality’s sponsorship at the Bradley Wiggins One Hour Record attempt
Essentially were at the Olympic Park this weekend to deliver Vitality’s sponsorship of the Bradley Wiggins One Hour Record attempt. The attempt by the 2012 Tour de France winner is considered one of the most prestigious records in cycling. Taking place at the Velodrome used for the 2012 Olympics Wiggins attempted...
Friday, 05 June 2015
#Grolsch400 Original Profile Pictures
Earlier this year, Grolsch launched their global campaign “Celebrating 400 Years of Originality’”, to mark the 400th anniversary of the premium Dutch lager brand. But, as with any good birthday, they didn’t want the celebrations to stop there. In the latest social activation campaign from VCCP Kin, Grolsch continues its...
Friday, 22 May 2015
Essentially delivers another successful Guinness PRO12 Awards on behalf of longstanding client, PRO12
The Guinness PRO12 Awards took place on Sunday 17th of May at the Guinness Storehouse, Dublin. The Essentially team flew out to Dublin to welcome over 180 guests to the Guinness Storehouse to celebrate a fantastic season of PRO12 rugby. Responsibilities ranged from guest logistics through to full technical event management. During...
Tuesday, 19 May 2015
Essentially deliver Toyota two year partnership with ECB
The England and Wales Cricket Board (ECB) has signed a new official partnership with Toyota. The initial two-year partnership with the car manufacturer will see England’s cricketers driving a variety of Toyota models. Toyota will receive extensive live and recorded exposure, with prominent advertising at grounds, around the country and headline sponsorship...
Thursday, 14 May 2015
‘Do The Damme’ by VCCP
When Jean Claude Van Damme took distressed denim to the dancefloor last year, a legend was born. This time round, it’s your turn to bust a move. In the latest social activation campaign from Coors Light and VCCP, we see JCVD ‘Do the Damme’ and practice some kick-ass dance moves back...
Tuesday, 12 May 2015
VCCP client, Royal London launches new life cover TV campaign
Today, Royal London - the UK’s largest mutual life, pensions and investment company - begins a dramatic new TV campaign to promote its ‘no nonsense’ Royal London Life Insurance, direct to consumers. A new commercial, created by VCCPme, continues Royal London’s ‘We’re So Yesterday’ campaign with Roy, the time-travelling hero. This...
Wednesday, 06 May 2015
CSM Sport & Entertainment enters the US soccer market
CSM Sport & Entertainment announce the launch of CSM Soccer; a new North America offering which will spearhead the organisation’s move into one of the most exciting and rapidly growing soccer markets in the world. Sebastian Coe, CSM’s Executive Chairman was in New York for the launch and hosted a...
